I see that everything is on either Twitter or Facebook. My kids diapers, the place that changes oil and even kids toys.

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I got on Facebook and Twitter quite a few years ago and was frustrated back then that social media was just everyone posting at you but no one ever listening. I swore off social media for awhile, just looking at it once in a blue moon.

Then I went on a reading binge when I had a Kindle for awhile. I read Michael Hyatt’s “Platform” and it, of course, stressed the importance of having a well maintained social media presence.

So I decided to get back into the game. But I know myself, I have super productive phases and then phases where I can only do the minimum. Lucky for me there is a service like Buffer that will queue up my posts when I think up a dozen in one sitting and spreads them across the days and weeks ahead when I don’t post at all.

I have been researching the negative affects that technology is having on actual social interaction and also seeing that unless you are a big company that can have a social media team, then social media pages and posts don’t make you sales or money.

I am not anti-social-media but I just want to take about the illusions that we have about it and how we should develop the discipline to waste our lives on it.

Do you think your investment in your Social Media usage is giving you a good Return?

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